F
rom a
pr
a
c
ti
c
a
l poi
nt of view
,
I
would r
e
c
omm
e
n
d fr
a
nc
hisors t
a
ke
the pos
it
ion wit
h
prospe
c
ti
ve
f
ra
nc
hise
e
s t
ha
t althoug
h
the
y
will
not provide
e
a
rnin
g
s c
l
a
im
s or pote
nti
a
l ea
rnin
g
s
in t
he
ini
ti
a
l per
iod of the
fr
a
nc
hise
a
nd mar
k
e
ti
ng
tra
nsa
c
ti
on, onc
e
the f
r
a
n
c
hise tra
nsa
c
ti
on ha
s
be
e
n c
onsum
mate
d
a
nd a
loca
ti
on ha
s be
e
n identif
ied f
or this par
ti
c
ular
fr
a
nc
hisee
to open, the
fr
a
nc
hisor
would then pr
ovide a
"
low,
a
ve
ra
g
e
,
a
n
d hig
h
"
proje
c
ti
on of
potential e
a
rnin
g
s ba
s
e
d
on the "
known
e
c
onomi
c
fa
c
tors suc
h
a
s re
nt p
e
r s
qua
re
foot
a
nd the a
c
tual
siz
e
of the
loca
ti
on
plus o
ther
c
onsi
de
ra
ti
ons
"
prior
to t
he
a
c
tual e
x
e
c
uti
on of
the
lea
se
or pu
rc
ha
se
off
e
r f
o
r sa
id si
te
thus ena
bli
ng
the
fr
a
n
c
hisee
to have
the kind o
f inf
orma
ti
on that c
a
n r
e
a
ll
y
be
of a
ssi
stanc
e
to
him
prior
to hi
s making
a
long
-
te
rm c
omm
it
ment to a spe
c
ific
lo
c
a
ti
on.
The
onl
y
othe
r a
lt
e
rn
a
ti
ve
that
I
would r
e
c
omm
e
n
d
would be
if f
r
a
nc
hisors
we
re
re
quire
d to
c
onst
ruc
t a mode
l fo
r thr
e
e
or f
ou
r se
c
ti
ons of the
c
ountr
y
b
a
se
d on
e
sti
mate
s of "re
nt, av
e
ra
ge
siz
e
of loc
a
ti
on, t
y
pica
l s
a
les a
s re
po
rte
d b
y
other
busi
ne
sses, a
nd other
e
x
t
ra
c
ha
r
g
e
s such
c
ost
of c
onst
ruc
ti
on, e
tc.,
"
a
n
d then pr
ovide this
t
y
pe
o
f mode
l t
o pro
spe
c
ti
ve
f
r
a
nc
hisee
s with t
he
c
a
ve
a
t t
ha
t i
t i
s not
onl
y
possi
ble but quit
e
li
ke
l
y
t
ha
t t
he
fr
a
n
c
hisee
'
s
a
c
tua
l st
ore
will
ha
ve
c
osts
that a
re
diff
e
r
e
nt fr
om t
h
e
model, a
nd fu
rth
e
rmor
e
, point
out t
ha
t an
y
sin
g
l
e
c
a
te
g
or
y
that v
a
rie
s
fr
om t
he
model will
potentiall
y
void t
he
a
c
c
ura
c
y
of tha
t m
ode
l for
the pr
os
pe
c
ti
ve
fr
a
nc
hise
e
'
s
c
a
lcula
ti
ons wit
h re
ga
rd t
o his
own sit
e
.
This would at lea
st provide some inf
orma
ti
on to e
na
ble a
prosp
e
c
ti
ve
f
ra
nc
hisee
to gau
g
e
the
kind of business that thi
s opportunit
y
re
p
re
se
nts, a
nd it
would pr
ovide the
f
ra
nc
hisor with som
e
c
omfor
t t
ha
t t
he
y
ha
v
e
be
e
n pro
vided a
li
mi
tation on t
he
potential li
a
bil
it
y
ba
se
d on the
"
strict
e
x
e
mpt
ion of c
a
teg
o
r
y
va
ria
ti
ons"
a
ppr
oa
c
h in pro
vidi
ng
thi
s
infor
mation t
o a
prospe
c
ti
ve
fr
a
nc
hise
e
.
Que
sti
on/Topi
c
: S
hould t
he
F
r
a
nc
hise Rul
e
a
ppl
y
t
o int
e
rna
ti
ona
l sale
s?
C
omm
e
nt/
R
e
sponse:
I
t i
s m
y
be
li
e
f th
a
t t
he
F
ra
nc
hise Rul
e
shoul
d not apply
to i
nter
na
ti
ona
l
sa
les, a
nd
I
a
gre
e
d with a
ll
of the
major
point
s t
ha
t we
re
mad
e
in t
he
ori
g
ina
l di
sc
ussi
ons.
Othe
r c
ountrie
s o
fte
n ha
v
e
their
own indigenous r
u
les a
nd re
quir
e
ments for
i
nve
stm
e
nts b
y
their
own na
ti
ona
ls, and in m
a
n
y
c
a
se
s, tho
se
r
e
quire
m
e
nts woul
d make
c
ompl
ianc
e
und
e
r our
unifor
m di
sc
losure
g
uide
li
ne
s vi
rtua
ll
y
im
possi
ble.
The
c
urr
e
nt l
a
n
g
ua
ge
wh
ich e
ssentiall
y
stat
e
s that The
R
ule "
do
e
s not
re
a
c
h
the sa
le of
fr
a
nc
hise
e
s to b
e
loc
a
ted
or op
e
ra
t
e
d outs
ide the
U
nit
e
d S
tate
s, it
s ter
ritorie
s, a
nd possessions,"
is
a
de
qua
te in d
e
fining
thi
s
e
x
e
mpt
ion and onl
y
invi
t
e
s mi
sunde
rsta
nding
a
nd
lac
k of c
la
rit
y
if
a
ddit
ional lang
u
a
g
e
is ad
de
d.
Que
sti
on/Topi
c
: The
int
e
rne
t.
C
omm
e
nt/
R
e
sponse: F
irst of a
ll
, de
spit
e
the sugge
sti
on that wa
s made
in t
he
tex
t of The
R
ule
R
e
view
,
I
doubt ver
y
s
e
ri
ousl
y
that f
r
a
nc
hise sa
l
e
s
wil
l eve
r be
si
g
nific
a
ntl
y
c
onduc
ted
"
solel
y
"
on c
omput
e
r or
ove
r the
i
nter
ne
t wit
hout an
y
pe
rso
na
l m
e
e
ti
ng
s. Th
e
fa
c
t i
s, the "
fir
st pe
rsona
l
mee
ti
ng"
a
s
we
know it i
s not
obsol
e
te, a
nd a
s long
a
s the ult
im
a
te tr
a
nsa
c
ti
on invol
ve
s the
fr
a
nc
hise
e
si
g
ning
a
c
o
m
mi
tm
e
nt for
the kind of
fina
nc
ial investm
e
nt t
ha
t i
s re
quire
d b
y
most
5
6