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FRANCHISE  DEVELOPMENT & STRUCTURING

FRANCHISE MARKETING & SALES

Marketing Strategy and "Gameplan" Ad Copy and Franchise Sales Ads Placement Applicant Screening and Pre-Qualification First Personal Meetings & Sales Presentation Offering Circular Review Circular Receipt Acknowledgment Coordination of Franchise Review Committee Approval Process Negotiation of Franchise Agreements International Franchise Sales Activities Franchise Sales Closings Agreement Preparation & Execution Cross Border: Canada and US  

FRANCHISE SALES CHECK UP REVIEW

Evaluate    existing    franchise    sales    structure    and program    Evaluate    company's    goals,    targets    and objectives in franchise sales Review    international    franchise    sales    procedures and activities Evaluate     franchise     sales     lead     generation     and advertising budget Evaluate   sales   lead   calls,   qualifying,   presentation, mail out, and follow up Review "earnings claim" procedures and guidelines Evaluate       UFOC       and       "document       disclosure presentation" Review   "Discovery   Day"activities   and   formal   sales presentation Strategies   for   negotiation   and   franchise   agreement closing Overall     franchise     sales     program     review     and "critical path implementation Formally   prepared   written   summary   and   conclusion report

FRANCHISE ONE DAY SALES SEMINAR REVIEW

Reviewing      effective      sales      strategies      for franchise sales closings Review    effective    approaches    to    sales    lead presentations,   qualifying   prospects,   follow   up procedures, and closing techniques Discussion   of   current   developments   in   "earnings claims"    requirements,    and    general    proposed changes     to     FTC     franchise     guidelines     and regulations How   to   deal   with   franchisee   prospects   requests for earnings potential information Strategies   in   negotiating   franchise   agreements with franchisees and their counsel Effective    sales    strategies    including    follow    up procedures and mail out material Trends     in     franchise     marketing     and     in     the franchise industry itself Evaluate      your      company's      franchise      sales program,   including   question   and   answer   format, simulation   scenarios,   and   discussion   of   current procedures
Intelli Marketing Associates, Inc. 3940 Laurel Canyon Blvd. Studio City, CA 91604 General  Office: (206) 781-1047
Franchise "Blueprint"and conceptual narrative Franchise "Package" components o Fees o Royalties o Territory & Master Franchises Trademark and Corporation status Legal Documents, Preparation & Submission Franchise Agreements •Offering Circular Franchise Brochure & Collateral Materials Development Support Service Programs Filing    &    Formal    Department    Corporations Approval Financial     Statements,     Proformas,     Start-up Costs

JEFFERS PROMOTING  FRANCHISING

“When Carl Jeffers speaks, people listen.”

Jeffers   is   a   prolific   franchise   sales   professional   who   has   brought   in   over   one   million   dollars   of   sales   revenue   within   an eight   month   period   for   one   of   his   projects,   and   as   much   as   $900,000   of   revenue   within   a   twelve   month   period   for another   project.   Carl   Jeffers   has   amassed   over   23   years   of   experience   in   every   aspect   of   franchise   development, structuring,   and   retail   market   launch.   He   is   recognized   as   a   national   expert   in   his   field,   and   often   requested   to   speak at   franchise      conventions   and   seminars   to   share   his   expertise.   He   was   asked   by   the   Federal   Trade   Commission,   the   US agency   regulating   franchising,   to   provide   expert   testimony    on   franchise   and   business   related   rules/regulations   under their review at that time. Click on link above to view. Jeffers   is   also   recognized   as   one   of   the   most   accomplished   marketing   and   sales   professionals   in America   today,   as   well as   one   of   the   few   true   recognized   experts   in   the   field   of   “Cross   Border”   franchising,   specializing   in   taking   US   concepts in to Canada and Canadian concepts in to the US. World   famous   Johnny   Rockets   hamburger   Theme   restaurants,   Las   Vegas   based   Rachael's   Kitchen,   a   very   successful California   Cuisine   Casual   Dining   Concept,   the   Mall   based   retail   concepts   Deck   The   Walls   and   Wicks   "N   Sticks,   the   all natural   ingredient   California   based   We   Olive,   the   Toronto   based   Treats   Muffin   and   Cookie   concept   which   Jeffers negotiated   the   Master   Rights   for   and   launched   the   Brand   into   the   United   States,   the   fast   growing   and   ever   popular Montreal   based   self-serve   Yeh   Yogurt   retail   shoppes,   Toronto   based   Magicuts   Unisex   hair   cutting   salons,   and   Take   A Steak,   Smokeys   House   of   Barbeque,   and   Caring   Senior   Services   among   many   others   that   have   benefited   from   the   magic Jeffers/Intelli touch. And   most   recently,   Carl   Jeffers   has   successfully   negotiated   the Terms   to   acquire   the   Master   Franchise   Rights   for ALL   of Eastern   Canada   for   the   exciting   and   rapidly   growing   US   California   based   Pizza   Studio   concept,   one   of   the   niche   "create your    own    Pizza    concepts"    that    are    sweeping    both    countries    with    extraordinary    excitement.    Carl    Jeffers/Intelli Marketing   --   the   winning   combination   your   company   needs   to   launch   your   concept   into   a   thriving   regional,   national   or worldwide franchise system! Other   service   companies   under   the   Intelli   umbrella   include   Celebrity   Franchise   Network,   a   company   focused   upon organizing    franchise    investments    for    athletes    and    celebrities,    and    CJS    InfoConsulting,    a    company    focused    on motivational and keynote speaking.

Franchise Business Services

Overview of Services Offered

A Few of the Topics and Activities Available
Franchise Keynote Adressess/Seminars Franchise Keynote Adressess/Seminars
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